Loop11 is a proud sponsor of “You in UX” 2014

We are proud to announce our sponsorship of the 2014 You in UX Global Career Summit, happening online from May 5-22. This premier event features 40 UX leaders presenting on opportunities for attendees looking to learn more about professional UX career development.

The summit is entirely webinar-based. Attendants have the option of viewing live sessions and participating in Q&A discussions with the presenters, or viewing the presentations at their own pace.

So what can you expect from Loop11? As a ‘Trail Blazer’ sponsor, we’re excited to be hosting a creative competition through You in UX’s Spark on This!—a daily mini-sweepstakes that features fun and exciting aspects of life as a UXer. The prize? One annual license to Loop11, valued at up to $9,900! We’re also giving away $350 (USD) worth of Loop11 projects to all summit attendees to leverage their online UX testing through our powerful platform.

If you’re interested in UX and looking for some career inspiration, You in UX has extended its early bird registration to April 18th, 2014. Followers of Loop11 can receive $40 off of the early bird registration price ($295) by using code: SPLOOP1114 when purchasing.

From all of us at the Loop11 team—we hope to see you there!

New book provides context for Loop11′s accessibility testing services

Sarah Horton and Whitney Quesenbery recently wrote a book called A Web for Everyone that talks about the struggles people with disabilities encounter online and how modern web developers can help to lift this burden.

Quesenbery and Horton’s book brings web developers into the conversation by providing various examples that people with disabilities run into while interacting with modern technology – like Trevor, the Autistic boy with a high aptitude for technology who gets overwhelmed by a site that’s too complicated, or Jacob, the highly-intelligent paralegal who’s been blind since birth, or Maria, the community coordinator who prefers to look up information in Spanish.

These examples give a face to a statistic, they allow the web developers to see how large the population is, and the suggestions prove helpful to a company that doesn’t know what to do to help this population. The book also provides practical advice about how to do this through a slew of easy-to-read ideas and techniques.

Good news. You can get 20% off your purchase of A Web for Everyone with coupon code LOOP11.

This book matters because the global population of people with disabilities is growing every year. They have money and time to spend on your services, and they’re not going to spend that money if they’re overwhelmed by the roadblocks your site puts in front of them. Many companies are already trying to make their sites more accessible, so isn’t it time for you to do the same?

As Horton and Quesenbery mention, Loop11 has made modern usability testing affordable and accessible. We’ve recently expanded our efforts to include accessibility testing, and we’ve joined forces with Knowbility to provide a group of people with disabilities willing to be participants in usability tests.

If we can be of help to you with an accessibility testing project, get in touch with Loop11 today. 

 

[New feature] Now, you can customize the participant interface

We’re excited to announce a new Loop11 feature that’s now available to all users.

When you set up your next usability test, you’ll notice you can now customize the interface participants see. You may upload a logo as well as choose primary and secondary colors for the text and buttons participants will use during the usability study.

For instance, if Amazon were to run a usability test today, rather than the previously standard green background and Loop11 branding, the participant interface can be customized to look like this:

  Amazon 1

 Amazon 2

The customization feature can be configured in Step 1 of the project creation process. When setting up your usability test, you will now be able to “Create a new theme,” as pictured below.

 

 Amazon 3

 

Each account may have several different themes, and each theme enables you to add a custom logo and define six unique colors and attributes, as seen below.

 

Amazon 4

 

We’re excited to hear your feedback as you experiment with this feature, so please let us know your thoughts in the comments!

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