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We are proud to finally announce that Loop11 has beaten a swathe of worldwide rivals to secure a licence deal with Microsoft‘s Office Experience Group. Under the terms of the licence agreement, Microsoft’s Office Experience Group will utilize Loop11’s to conduct its online usability testing. The win came after the
SiftGroups ran a project to explore the usability of Samaritans’ established website with a view to informing how to shape its approach to the forthcoming website redesign.
The guys at Balsamiq asked me recently to write a brief article for their customers on how to conduct usability testing with Loop11 on prototypes and wireframes built with Balsamiq. My article below shows the steps involved in putting a simple Loop11 project together to test a prototype of the
We’re excited to announce the first of a number of new features for Loop11 in 2012 – Clickstream Analysis. The clickstream analysis will replace the ‘Most common navigation path’ by allowing you to analyze task navigation graphically and instantly understand how visitors navigate a task through your website. The clickstream
2011 was a big year, not just for world despots, but for Loop11 too. Whilst global dictators everywhere fell to revolutions, Loop11 contributed its part to the remote, unmoderated usability testing revolution. As revealed in the recent UPA biennial survey the use of remote unmoderated testing grew by 28%. Our
We’re celebrating Christmas nice and early this year. If you planned on spending your left over quarterly budget on eggnog and Christmas decorations, we’re hoping that you do the responsible thing instead and buy yourself a UXmas present. We called it UXmas because it includes four great tools at a
Loop11 will be conducting a scheduled server upgrade on Saturday December 3rd, 2011 beginning at 21:00 PM UTC (Co-ordinated Universal Time), and lasting up to 1 hour. During this time, the Loop11.com website and systems, will be temporarily inaccessible. Any content hosted on Loop11.com will not be accessible by you
One of the most common uses of Loop11 is to test the usability of wireframes, prototypes and concepts. This newfound power has surprised some people, as for the first time they can now test the usability of wireframes, as easily as they can a website. You may have read the
As you are reading this, dozens of our clients are running remote usability studies in an array of different languages. In the 2 years that Loop11 has operated, clients have run all sorts of usability tests in over 20 languages. Some of our clients in fact conduct the exact same
There is a misguided notion that good SEO and usability need to clash. Some companies insist on focusing their resources on usability rather than SEO, and other companies take the opposite approach. There is no doubt that SEO and usability have two completely different goals. The goal of SEO is
