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True Intent – Tasks

You’re nearly there! So we can setup your True Intent* test we need the answer to one question. What do think are the top 10 tasks that people visit your website to perform?   * Running a True Internet study requires that you insert a few lines of javascript on

The Loop11 JavaScript – Easy as 1, 2, 3!

Many of our users are often faced with what they presume is a difficult task – including JavaScript in their website. Sometimes it’s the daunting task of getting the IT department to implement the otherwise simple ‘copy and paste’, other times it’s concerns revolving around security, page load time or

Loop11 & Google Tag Manager

Google Tag Manager is becoming an ever increasingly popular way for website owners to add JavaScript into their website without the assistance of IT departments or knowledge of coding. Loop11 can easily be added to your website utilizing Google Tag Manager. To do this follow these simple steps: Log in

Testing The Fastest Way To Grow An Email List

At Loop11 we have a lot of website traffic. We rate well in search engines and have a lot of potential customers visiting our website. Up until recently we have not made email collection a priority, however, this has increasingly become something that we view as more and more important.

Bad UX Costs Charities

Bad UX Is Costing Charities Money

“How can good web design for a non-profit organization result in a better user experience, resulting in a higher likelihood of securing online donations?” Charities are often excused from executing at the level expected of for-profit companies. However, due to the positive impact they can have a counter argument exists

Consulting

Loop11 Consulting – the shortcut to Product Market Fit Wireframe testing, A/B testing, Prototype testing, User testing Speak to an expert Is your website, mobile or SaaS product optimised to deliver what users truly want? Our team will have you up & testing, delivering comprehensive, insightful & actionable reports. Not

Smashing Magazine’s Vitaly Friedman

Vitaly Friedman is the Founder and Editor-in-Chief of Smashing Magazine, an online magazine for professional web designers and developers. What direction will UX go in the next 5 years? Will it fragment into different areas or stay as is? It’s a very good question. I feel that we see a

Design Hangout with Tom Greever, UX Director at Bitovi

This blog post chronicles an interview with Tom Greever, UX Director at Bitovi—a company that designs and develops web applications for all different kinds of companies. Tom just published Articulating Design Decisions, both as a book and video series with O’Reilly Media.   Can you tell us about your book and

How to Run an Effective True Intent Study

An effective way to assess the user experience your website offers is to understand who your users are and what tasks or goals they are trying to accomplish there. A True Intent Study helps you do just that. What’s a true intent study? As the name suggests, a true intent

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