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You must often hear the UI UX of the website when discussing internet technology. A web user interface (UI) and user experience (UX) design play an essential role in the success of a site or application. The user’s impression of the website’s UI/UX greatly influences the following action, whether they
With a seemingly endless array of companies and websites out there, how can you capture customers’ attention and keep them coming back for more? For starters, site design is a huge factor in customer retention: Research indicates that about half of consumers judge a brand or company based on its
User experience often influences the overall experience customers get from a brand. This is precisely why so many businesses focus on continuously improving their websites to deliver better UX to their customers. One of the ways to improve your website UX is by writing in plain language rather than trying
Nothing will ensure your brand’s long-term success like creating a fantastic user experience (UX) for your digital assets. And though this endeavor may sound simple, it is anything but. It takes a keen eye toward understanding human behavior and adaptability, along with educated observations and analysis to create truly excellent
Are you trying to figure out what your audience really wants? How can you improve the customer experience (CX) unless you know what they prefer? Doing user experience (UX) research can take on many different tools and tactics. One excellent way to figure out what your customers need is by
Let’s assume your website’s traffic is receiving plenty of attention via a paid search, an effective SEO, or a social marketing strategy, and you are excited about it. After some time, you notice you are not reaping the benefits of this attention, and only a few people have filled out
How often have you downloaded and deleted an app before even using it? You are not alone; statistics show that app user retention rate can be as low as 3.3% after 30 days of installation. There are many factors to consider when developing a mobile app for your business. Selecting
Video content is a type of content that is designed to be watched by users. It can be used to promote a product, service, or brand or to entertain and engage users. Video content can be created using various methods, including animation, live action, or a combination. Video content is
UX design plays a vital role in a brand’s growth strategy. In the wake of a post-Covid online shift, advanced digitalisation and automation have become key players in a company’s success story. From a spike in immersive design trends to the rising demand for experience personalisation, UX designers have their
Video marketing is one of the most powerful tools for businesses. Here’s how you can drive more sales by optimizing your video marketing strategy.
