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Once you have learned how to improve your website for conversions, your next job is to ensure that all of the people who make it to your shopping cart actually complete their purchase. Your online shopping cart can make or break the deal – here’s how to improve user experience
CLIENT: SilverStripe INDUSTRY: Web Development website: www.silverstripe.org SilverStripe is an open source Content Management System (CMS) and framework used by governments, businesses and non-profit organizations around the world. It is a platform for professional web development teams to create websites, intranets and web applications. The platform is open source, and
Loop11 has just had a major roll out of a new feature that you’re not going to want to miss. It’s a feature that you’ve been asking for for a long time – an easy integration with a panel company. Loop11 now offers you a fast and easy integration with
USINGÂ LOOP11Â TO COMPARE THE USABILITY OF A LIVE website VS. A WIREFRAME PROTOTYPE The National Association of Independent Schools (NAIS) is a membership-based organization representing 1,400 independent schools and associations across the United States. Â Its website is a key means of communication and access for its members, so having a website
Could your business be missing out on an estimated $1 trillion market? $1 trillion – $200 billion alone in discretionary spending – that’s what Fortune Magazine estimates the community of disabled people represent, 55 million people in the U.S. and approximately 1 billion people worldwide. Â It is the largest minority
My mother-in-law, visiting us for a few weeks, almost burned down the house the other day. It’s not what it sounds like – she’s very nice and we get along great.  The problem is our  stove.  Its sleek, minimalistic design makes it too easy to turn on the wrong burner
We’re thrilled to announce another new feature for Loop11 – Heat maps. The heat map reports provide you with a user-friendly graphical representation of where your participants click on your website.  The report will let you see task by task everywhere your visitors click anywhere on the page, whether it’s
I don’t need to tell you how important wireframing is for rapidly developing a great site.  It’s become standard practice because it enables teams to visualize and validate their concept before diving into development. The renowned architect Frank Lloyd Wright once said, “You can use an eraser on the drafting table
If you have a new website or web app, you probably want to gauge the performance quality of your site. And you probably know that this will involve some sort of usability testing. But which is the best method for usability testing? A team of researchers studied this very topic.
We marketing geeks have a certain way of trolling an analytics account — but there’s an executive-level look, too — business owners who prefer to leave this in-the-weeds analytics stuff to their underlings are missing several things critical to the way they understand their business. In this post, I’m going
