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UX Writing and Content Strategy: What’s The Difference?

Today, we are overrun with ads. They are everywhere – intrusive, loud, flashy, and annoying. So how can companies ensure an effective and customer-centered marketing campaign?

About Us

About Loop11 We’re on a mission to help you rid the world of bad websitesby making it easy to use real people and real tasks to test them Aussie-made, with global reach Loop11 is an Australian born and bred company serving UX designers, consultants and researchers around the globe. We’re

SEO and UX Design: Creating A Better User Experience for More Traffic

User Experience (UX) is one of the major factors that directly impact Search Engine Optimization (SEO). There is more than one reason why UX has an impact on SEO efforts. One of those reasons is the amount of time users spend on your site. If visitors spend more time on

Why 5 UX Testers Are Almost Never Enough

There’s a pervasive myth in UX circles that you can get meaningful results by conducting user tests with only 5 participants. This is an appealing notion as it can be costly and time-consuming to conduct tests. However, the reality is that 5 users are almost never enough if you want

5 Most Common Mistakes to Avoid Before Writing a Test Script for UX Tests

How do you make a website or application that makes your customers fall down a rabbit hole of fun and excitement? The answer is often rooted in the smart user experience (UX) solutions. Even the best UX designers can’t predict user behaviors with 100% accuracy. Yet, what they can do

Loop 11 vs UserTesting

Loop11 vs UserTesting UserTesting and Loop11 are both popular UX testing tools. So how do you choose between the two? Loop11 and UserTesting offer video and audio recordings, multi-device compatibility, real-world participants and user metrics. But dig a little deeper, and you’ll discover big differences that make a huge impact

Why User-Based Testing Is Important to Successful UX Tests

When website visitors come to your website, you have only up to eight seconds to influence them. That’s why investing in user experience (UX) is paramount to gain customer trust, increase conversions, and ensure user retention. Yet, even the world’s best user experience designers can’t predict every possible user action

9 Savvy Apps Every UX Consultant Should Have in Their Toolbelt

UX consultants can make use of many helpful tools to improve performance and productivity. From the designing to the testing phase, having the right apps and services at your disposal can make all the difference. Here are 5 indispensable tools that no UX consultant should be without. 1. Sketch for

Write for Us

Got a great idea? It’s going straight to the blog! Loop11 provides a platform for writers, thinkers and talkers who love all things UX. Whether you’re a student, a professional, or an amateur dabbler, if you know the latest UX trends or have tips to share, we’d love to hear

Easy. Insightful. Trusted. 10 Reasons Big Brands Choose Loop11 for User Testing

Let’s face it: if you’re building a website but not engaging in online user testing, you might have a problem. Operating based on hunches may cause you to take your online presence in a direction your audience never agreed to or felt comfortable with. That’s why online user testing has

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