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Loop11 & Axure – The powerful prototyping & UX combo

Axure is one of the best prototyping tools available and as such it is one of the most popular tools used in conjunction with Loop11. Many of Loop11’s users, companies of all sizes, create their prototypes in Axure and then run multiple tests to validate which of their designs perform

Prototype user testing with Axure & Loop11

In late 2015 a major bank used a combination of Loop11 and Axure to create and test some new prototypes aimed at improving the user experience for their internet customers. A prototype is a mid to high fidelity representation of the final user interface. In this instance the prototypes, while looking like a polished

NPS – The one number you’re (probably) doing wrong

The Net Promoter Score – aka “NPS”. We’ve all heard about it and most of us have probably used it in a project before to measure positive word-of-mouth about a brand or website. NPS seems pretty straightforward to measure right? You just ask respondents how likely they are to recommend

True Intent – Tasks

You’re nearly there! So we can setup your True Intent* test we need the answer to one question. What do think are the top 10 tasks that people visit your website to perform?   * Running a True Internet study requires that you insert a few lines of javascript on

The Loop11 JavaScript – Easy as 1, 2, 3!

Many of our users are often faced with what they presume is a difficult task – including JavaScript in their website. Sometimes it’s the daunting task of getting the IT department to implement the otherwise simple ‘copy and paste’, other times it’s concerns revolving around security, page load time or

Loop11 & Google Tag Manager

Google Tag Manager is becoming an ever increasingly popular way for website owners to add JavaScript into their website without the assistance of IT departments or knowledge of coding. Loop11 can easily be added to your website utilizing Google Tag Manager. To do this follow these simple steps: Log in

Testing The Fastest Way To Grow An Email List

At Loop11 we have a lot of website traffic. We rate well in search engines and have a lot of potential customers visiting our website. Up until recently we have not made email collection a priority, however, this has increasingly become something that we view as more and more important.

Bad UX Costs Charities

Bad UX Is Costing Charities Money

“How can good web design for a non-profit organization result in a better user experience, resulting in a higher likelihood of securing online donations?” Charities are often excused from executing at the level expected of for-profit companies. However, due to the positive impact they can have a counter argument exists

Consulting

Loop11 Consulting – the shortcut to Product Market Fit Wireframe testing, A/B testing, Prototype testing, User testing Speak to an expert Is your website, mobile or SaaS product optimised to deliver what users truly want? Our team will have you up & testing, delivering comprehensive, insightful & actionable reports. Not

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